Gillette Venus wanted to hit refresh and rebrand their iconic “Reveal the Goddess in You.” With a reimagined brand song, we wanted to show a more authentic portrayal of women so we created My Skin, My Way. A rebrand with a diverse group of women with stretch marks, tattoos, scars, arm hair, and different skin conditions.
PRESS: Glamour, Teen Vogue, and HuffPost
Made at Grey Group